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Office space for some is a none issue

Oh, the envy I have when I visit friends with luxurious 10+ lane offices with so much space they have a Starbucks inside of them! In Brooklyn where space is typically around $100 sqft, it is a huge issue. Our office has to make decisions about what equipment and products to have on hand. That can be a tough task when all of the major contact lens companies have dramatically expanded their product lines in recent years.  A number of contact lens products that an office can have fitting kits for is staggering. Let me walk you through our decision-making process.

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Justin Bazan
Justin Bazan, OD, a 2004 SUNY grad, is the owner of Park Slope Eye in Brooklyn, N.Y., which he established cold in the summer of 2008. He pioneered the use of social media as a marketing tool to help build a successful practice. Dr. Bazan is a recognized international speaker, with an emphasis on practice management, both in the eyecare industry and small business world. He is an avid industry writer and is a regular columnist Optometric Management and Optometry Times. He holds several industry positions including spokesperson for The Vision Council and academic consultant expert for Bausch and Lomb.

3 COMMENTS

  1. Always a conundrum when a new kit arrives…. what to get rid of and why are the new kits so dang large? We have ditched a number of large unwieldy kits and moved products into “lens dens” which are less than half the size. The rest of the kits kits are in a hallway and look so non-uniform and messy. We dump old product on my biz partner’s day off because he will literally dumpster dive to pull out old kits… “it’s still got some meat on it”. I feel you, Brooklyn.