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Mark Twain once said that “If the first thing that you do when you wake up in the morning is to eat a live frog, you’ll have the satisfaction of knowing that’s probably the worst thing that’s going to happen to you all day long.”

Self-development author Brian Tracy  ( delves into this concept further in his book Eat That Frog.” ( Tracy discusses how procrastination significantly impacts your productivity and ability to achieve success. Therefore, the key is to act on your biggest, ugliest task (i.e., your live frog) first.

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Orin Schepps
CEO and Founder of Consultance Accounting that focuses on the way accounting services are provided to the optometry profession. I understand the various challenges that ODs face on both the practice side and the accounting and finance aspect. My goal is to help you grow your practice while achieving your financial goals.

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