You’ll find more mystery in your first year as an optometry student, than in an Agatha Christie novel. Unfamiliarity is everywhere; from expectations to test-taking strategies, to “Do I really need to know that?” (Yes, you probably do). Like...
Keep your expenses in check The challenges of running a business, seeing patients, and staying on top of the financial bottom line can be challenging. Growing your practices top line revenues is critical to the success of growing your practice,...
Let’s face it. We are still living in a patriarchal society. No, I am not referring to one’s personal home arrangement, where the man proclaims that his only cooking skills rest underneath the cover of his porcelain-lined Weber grill. No,...
What took eyewear licensors so long? When I first started in optical, one thing struck me as strange about the industry: it was the only fashion related category in which the biggest selling brands were all licensed. Many of those...
The momentum of telemedicine is increasing The momentum of telemedicine has been exponential over the past three years and has become the focus of many healthcare investment firms. As delivery and reimbursement in healthcare change, the focus of telehealth has...
Where my interest in low vision began One of the beautiful aspects of optometry that is often overlooked in the freedom to expand the use of your degree. In school, I learn how to become the best possible clinician that...
Congratulations! You have just graduated and are eager to make a difference in your chosen profession of optometry and to embark on the road to a rewarding career. Congratulations! You have built a successful optometric practice and are enjoying the fruits...
Credit card processing rates can be confusing! We often look for the lowest rate, yet usually, rates aren’t “fixed”! When combined with the fact that there are other charges as well, it’s very confusing and difficult to determine your actual...
Why I chose to become a resident There’s a lot of buzz these days about doing a residency. While it may still be optional, an increasing number of graduates are choosing to partake in this additional year of training. I...
Is this your reality? Like most business owners, you undoubtedly spend countless hours mulling over whether or not your practice is running at its full potential. You consciously dart from one department to the other, entertaining your inherent curiosity with...

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