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After payroll expenses, the cost for frames, lenses, and contacts is typically a large expense for OD practices, and inventory is often a major asset on the financial statements. Are you confident that your inventory is appropriately managed, and...
When it comes to Accounting, what's your practice's biggest challenge? According to a 2017 Small Business Accounting Report http://www.waspbarcode.com/small-business-report-accounting, Wasp Barcode Technologies surveyed 393 small businesses who stated their top accounting challenges are: 1. Accounts receivable/collections 2. Cash flow 3. Managing paperwork 4. Closing...
Don’t we all want to grow our practices? If you’re a working OD, then I have to assume the answer is yes. It is for me, and that’s why I decided to join Essilor Experts™. Essilor Experts is a...
Capitalism is deeply ingrained into the American fabric. Unlike some countries, the United States prides itself on its ‘opportunity for all’ premise, permitting its currently 327,092,927 citizens (Census, 2018) to chase after their dreams with no limit to their potential....
In the land of optometry, peculiar characters have made appearances in the exam room. Unique as they come, each requires an individualized approach to the exam and treatment plan. Tales have been told about one or two of them,...
Are you looking for a way to increase second pair sales? Do you want to give your patients a reason to move into a premium lens? If the answer to either question is yes, consider Essilor’s Ultimate Offer. But...
Happy Valentine's Day! Your accountant is probably not the first person you think of on February 14th, but in honor of this holiday, I give you three key reasons to love your accountant: We enable you to make better business...

Full Name: Susan A. Resnick OD FAAO FSLS Name of Practice: Drs. Farkas, Kassalow, Resnick and Associates  Setting: Private Specialty group practice with 2 locations located in medical buildings; urban and suburban locations. Location: Manhattan and Long Island High School Attended: Forest Hills...
EVER WONDER WHY YOU’VE BEEN CHARGING THE SAME AMOUNT ALL THESE YEARS? SOME FOLKS STILL REMEMBER 29-cent gasoline and five-cent candy bars. It hasn’t been very long since 3 lbs of hamburgers sold for a dollar. The same house that...
Keep your payroll in order and your employees happy. If you're like most companies, whether you're an optometry practice, other commercial business or a not for profit organization, employees are your most valued assets. In order to attract and retain...
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