Monthly Columns - Dugout Dirt & From the Editor
Clinical Content
Vision Is More Than Just 20/20: Sports Vision Edition
Sports are all around us whether we ourselves are participating in them or watching them as a fan base. They are an event that...
Practice Management
Avoiding Financial Blind Spots Through a Second Set of Experienced Eyes
As the head of an outsourced accounting firm that serves OD practices and other small and medium-sized businesses, my new clients are often amazed...
Marketing / Business
Boring But Basic SEO Works: A Brief Case Study on Effective...
In November of 2018, I spoke at EyeInnovate, an eyecare-focused marketing conference that was hosted in LA. My talk was on how SEO can...
Just for Fun
Party Like It’s 1999
It’s that time of year again. Spring is in the air, or at least in the wishful thought bubble around my head, the snowdrops...
