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Monthly Columns - From the Editor & Keplr Corner

Clinical Content

How the VF2000 Makes Practices More Efficient and Profitable We are all acutely aware, efficiency and profitability go hand in hand. Keeping up with technological...

Practice Management

The combination of a summer gig working for a local optometrist and a family history with eye disease led Tim Earley to pursue a...

Marketing / Business

Appointment booking on Facebook?

Social media is the best way to expand and enhance your practice. O.Y.E. Broadcasting provides the most relatable social media posts in the eye...

Just for Fun

7 Types of Patients Every Optometrist Will Encounter

In the land of optometry, peculiar characters have made appearances in the exam room. Unique as they come, each requires an individualized approach to...